Vision

a Contemporary Truly African Innovative Hospitality Concept

The Mission:

Putting smiles on the faces of all stakeholders

guests, owners and employees

African hospitality continues to have great potential

but is facing challenges which can be overcome

Hospitality business owners are facing enormous challenges and need solutions to secure their business long-term. At the same time guest requirements/demands are evolving and need to be addressed to secure business success.

• Business owners need to operate more efficiently to improve profitability.
• Guests are hungrier than ever for “experiences”. They want to see, feel and eat something “genuine”. Bland generic hotels with cookie-cutter approach will not be the winners in this scenario.
• Guests have an increased need to feel safe and trust must be regained. There requires active communication regarding hygiene- and safety-protocols and other relevant developments.
• Guests (especially the younger generations) expect instant feedback on their issues and information and feedback have to be available “at their fingertips”.
• Sustainability, both socially and environmentally, is expected by all stakeholders
• Hospitality entrepreneurs want
• The workforce want job security and career development·     
  

THE CONCEPT

Competitive & Profitable Hospitality

which

linked to African heritage, art and people to create memorable guest experience and differentiate from “cookie-cutter” hospitality

Define the purpose “WHY” of the organization to have a clear direction and let everybody embrace it in their work to improve service delivery and performance Neuer Text

Embrace continuous change & innovation!

Hospitality business owners and investors need to embrace change and commit to continuous innovation as everything continues to change: society, technology, guest preferences, hospitality trends and business environment.  It will never be like it was before and my concept will also be regularly updated and improved.